PRODUCT MOCKUP - KOHI
KOHI Community management
KOHI Community management
KOHI
Kohi is a coffee shop brand designed to evoke warmth, comfort, and meaningful connection through a refined yet inviting visual identity.
The main creative challenge was capturing the emotional essence of a cozy, story-driven space while maintaining a clean and contemporary aesthetic that feels relevant in today’s specialty coffee culture
ABOUT
From the soft color palette to the minimal typography and calm imagery, every element was carefully crafted to translate the sensory experience of coffee—warmth, aroma, and community—into a cohesive digital and visual presence.
The result is a brand that feels both intimate and modern, positioning Kohi as more than a café, but a welcoming space where everyday moments become memorable rituals.
Year
2024
Client
KOHI
Services
Product Photography
Project
KOHI coffeeshop
Description
Kohi needed a visual identity that could express more than just a coffee shop.
The challenge was to translate the emotional experience of warmth, comfort, and human connection into a modern and minimal brand system that would still feel inviting within the competitive specialty-coffee market. The identity had to balance coziness and elegance while remaining flexible for digital use, packaging, and in-store atmosphere.
The final identity presents Kohi as a warm, contemporary sanctuary rather than a typical café. Through balanced minimalism, soft visual language, and cohesive storytelling, the brand communicates connection, creativity, and everyday comfort. This approach positions Kohi as a memorable lifestyle space—one where coffee becomes a ritual and visitors feel genuinely at home.
